GROW ON Instagram with Instagram Guides

Once the new features on social media platforms get announced, social

media marketers often try to determine the cost and the benefits of using

particular features for their business. They need to decide whether the cost of

learning how to use a new feature will be worth it, and whether or not it would

translate into extra engagement and sales.

The Instagram Guides feature is a new way to share information and

recommendations with your followers. Effectively, when creating a Guide, you

are creating a blog post that is comprised of other Instagram Posts but is built

into the Instagram platform